find support, community and regulation in
The Soft Power Method
A self-paced course + private community for women ready to rise softer, build their dreams, and succeed without the hustle.
Success doesn’t have to feel hard.
The Soft Power Method is where women learn to build business, style, and life from a place of softness, peace, and alignment — while surrounded by others on the same journey.
my soft Power:
Hey, I’m Hutton
— Casting producer, founder, mother of two, and the woman behind The Soft Power Method. I built my career while healing and raising babies, and learned firsthand that ambition doesn’t have to be loud to be powerful. Now, I help women rise in business and storytelling through softness, strategy, and nervous system-led leadership.
10+ years in television casting working with FOX, ABC, NBC, and Netflix
Currently host and founder of Her Soft Power podcast
CEO & Founder of Shop Irie Girl, a lifestyle clothing brand featured in national media and major news outlets
Creator of The Soft Power Method, a nervous-system–led approach to business growth
Certified in Neurolinguistic Programming & Life Coaching
Known for transforming lived experiences into business strategy and brand power through storytelling
Mother of two, built businesses through postpartum healing and trauma recovery
Lost 50 lbs postpartum, leading to the launch of her wellness community and coaching work
The Soft Power Method
It’s for you if…
You’re tired of hustle culture. You’ve tried the grind, but it left you burnt out, disconnected, or questioning if it’s worth it.
You want to build a business that fits your life. You crave structure, but not at the expense of your peace, family, or health.
You’re multi-passionate. Style, motherhood, business, healing — you don’t want to choose just one lane. You want a way to weave it all together.
You’ve outgrown “girlboss” culture. You don’t want to be harder, louder, or busier to succeed. You want a softer, truer way to lead.
You’re craving a safe space. A community of women who get it — who will celebrate your wins, hold space for your struggles, and walk this path with you.
You’re ready to rise. Not with force, but with softness, sustainability, and a deep sense of alignment.
If you’re nodding your head right now, then you’re exactly where you’re meant to be.
As Featured in..
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UMBRELLA PUBLICATIONS
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more coming 2026
The Transformation You’ll Get
Here’s what shifts when you rise in your Soft Power:
From Hustle to Harmony
Instead of constant pushing, you’ll discover how to create results from a calm, grounded state. Your nervous system feels safe — and your business thrives because of it.
From Scattered to Aligned
No more juggling endless “to-dos” or second-guessing yourself. You’ll learn how to build offers, content, and systems that fit your life — not the other way around.
From Forcing to Attracting
You’ll stop chasing and start magnetizing. Clients, opportunities, and collaborations flow in when your presence and message feel aligned with who you are.
From Overwhelmed to Supported
You don’t have to do it alone anymore. You’ll be surrounded by women walking the same path — celebrating your wins, holding space for your struggles, and reminding you of your power.
From Surviving to Rising
You’ll embody the version of yourself who leads softer, lives freer, and builds success on her terms. Peaceful. Powerful. Profitable.
By the end, you won’t just have tools — you’ll have a whole new way of being.
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